Vice President of Marketing
Eric brings 15+ years of experience of product management, sales, merchandising, and marketing experience, making him a valuable player for Longitudes Group. He has a history of working with clients to design and implement effective strategies that drive their brand.
Eric’s career in sports retail began at Nike, working his way up from the store level to Nike headquarters in Beaverton. During his time at Nike, he gained expertise in merchandise and sales management, communicating the company’s brand, and developing key seasonal initiatives for golf retail in the US.
With his background in sales and merchandising, he was able to transition into brand management and sales for Keen, serving such roles as assisting in the development of product and market strategies that speak to the consumer, overseeing the US utility sales team, and brand management.
In 2010, he began to focus more on design and branding, working closely with clients to create design solutions that ensured consistent branding and successful product development. Eric’s comprehensive experience in retail merchandising, marketing, and branding make him a key player on the Longitudes Group team, where he brings a valuable perspective to the company’s clients.
Eric graduated from the University of Oregon with a B.S. in Sports Medicine and Biology.